Supervisor of Communications
We are fortunate to have a geographically diverse and active membership of people who are passionate about our trails and the great outdoors. Often we are so busy doing the work, we’re too tired or forget to share; there are more great stories to tell.
As Supervisor of Communications, I would like to 1. Engage Members with communications that feed their passions
, 2. Connect Members with information that is accessible and inspires
, and 3. Broaden the reach of our stories
in targeted and strategic ways to extol the value of PATC and being an active Member, and protect our beloved trails and the great outdoors.
As a relatively new (and Life) member of the Club, I am inspired by the breadth and depth of all that the Club accomplishes, and recognize the time, energy and efforts of our Members and Staff. With your help, I hope to offer a fresh perspective as the connective tissue.
I am eager to hear what YOU would like to know to Engage, Connect and Broaden our communications.
With a background in communications, crisis management, strategy and operations, it would be an honor to grow our engagement and communications. I would appreciate your vote.
I was introduced to hiking and first enjoyed the AT as a Boy Scout, and have recently re-discovered the glory of the trails and mountains in our area after spending most of my free time near the ocean for the past 30 years. In the summer of 2017, we visited friends in Rappahannock County, VA, and fell in love again with the mountains. We now spend most weekends hiking trails in and around SNP, and thanking the PATC trail stewards along the way. Only recently have I learned more about the amazing history of the AT, and been moved to engagement after reading Tangled Roots, which tells the story of the true awesomeness of the largely volunteer-led efforts that it took and takes to maintain the AT. While I’ve engaged with the ATC, I have been pleasantly surprised and awed at the scope of PATC’s work from our beloved Appalachians to the trails in Rock Creek Park near my home in Silver Spring, and beyond!
Qualifications for Role
I bring 30+ years of operational excellence, communications and strategy working in client focused and matrixed organizations.
Early in my career, I served as a PR officer at a nonprofit, and later served as a national field director at 2 national organizations, working with local volunteer chapter leaders to engage and grow their chapters and leadership.
I moved to the corporate arena initially focused on corporate communications (internal communications) at 2 global companies. I have grown and applied my skills at Discovery, Inc (parent of Discovery Channel) for the past 20 years, where I work with people around the globe to engage, promote, and protect our brands, and manage global operations, best practices and crises management with our on screen Talent, leveraging our relationships and contracts with the Talent to drive ratings, revenue, renewals, relationships and reputation.
As a volunteer, I served and led on various committees and boards that touched my passions
-hunger and people experiencing homelessness at Shepherd’s Table in Silver Spring, MD, where I served on the board evolving it from a management to governance-focused Board, and intentionally developed a pipeline of the next generation of leadership, including target efforts to recruit a more diverse and inclusive board, and modeling good governance leadership by stepping down as chair in my 6th year on the board so that the 30-year old Vice Chair who served with me (and recruited and mentored by me), could step into the Chair role, and have me available for counsel as needed;
-public arts/ murals with DC Murals in DC, where I helped formalize the establishment of the organization, and was the inaugural chair of the board;
-governance and management best practices for nonprofits serving on the National Ethics Standards Committee of the Standards for Excellence Institute, where we reviewed applications and coached applicants applying for the certification in nonprofit best practices;
-coastal clean-up, water quality and recreation with the Delaware chapter of the Surfrider Foundation, fighting an environmentally questionable water management scheme using Twitter; and
-political organizations, leading the lesbigay committee for DC statehood with the DC Statehood Party, and most recently recruiting, training, engaging and mobilizing the community-based volunteer precinct leaders of the Montgomery County Democratic Party, building the leaders and infrastructure of a countywide precinct organization with district leaders to share best practices, and being elected by Democratic Party members in the 2017 primary to represent Maryland’s District 20 in the Montgomery County Democratic Party and Maryland State Democratic Party.
Interest in the Supervisor of Communications Role
My passion is engaging and helping people find their voice (and ways to be engaged and active), and serving as the connective tissue to resources and opportunities. The opportunity to help grow our engagement and communications with our Members and the public is the driving force for my interest.
I want to celebrate and appreciate our Members, and help build the pipeline for the next generation of Club leaders by engaging more Members across our geographic reach in our activities by highlighting the stories of our Members’ experiences and the benefits that the Club brings to our communities.
Summary and more
As mentioned, I have experience in the corporate and nonprofit arenas across strategy, operations, leadership development, communications, crises management and engagement in a member/client focused relationship.
Having worked with a variety of people in our communities and around the world, I listen, engage and advance projects and priorities to deliver to mission - while building capacity and being consistently committed to offering opportunities always to Members to engage, participate and be active.